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Programmatic Advertising

We make programmatic advertising and 3rd-party data available at scale to small and medium sized businesses.

Here's What You Can Expect

Our Results Speak For Themselves

Grocery Store: Awareness Goal

Scenario: A grocer wanted to drive awareness for their stores by advertising weekly sales by targeting food and coupon shoppers that live near each of their locations. 1 year timeframe.

Results: Our team geo-targeted 5 miles around each store and delivered display ads to an audience who regularly used coupons to shop for groceries in order to influence views and clicks.

The campaign tracked 14,125 store visits influenced by the 9,763 coupon clicks so each click resulted in 1.45 store visits with an average purchase of $40. The estimated return was the conversion value x 1.45.​

💵 $30,000 Monthly Budget

🛒 $40 Conversion Value

🎯 9,763 Coupon Clicks/Month

​📈 $565,000 Estimated Return

HVAC Contractor: Calls Goal

Scenario: An HVAC contractor want to get more qualified calls from homeowners who needed A/C repair or were in market to purchase a new A/C unit. 1 year timeframe.

Results: Our team identified homeowners by the type of HVAC unit they owned and then presented display and search ads to influence an appointment as an phone call.

On average there were 48 calls per month where 33% were qualified for a service call. An average service call is worth $420. The estimated return was based off taking 33% of the calls x conversion value. HVAC unit sales not factored.

💵 $1,875 Monthly Budget

🛒 $420 Conversion Value

🎯 48 Phone Calls/Month

​📈 $6,720 Estimated Return

Personal Injury Law Firm: Conversions Goal

Scenario: A personal injury attorney wanted to get more qualified leads with either phone calls or online form fills to schedule a consultation. 1 year timeframe.

Results: Our team identified physical behaviors defined by the users’ mobile devices to infer that a person may have been injured and then presented display and search ads to influence an appointment as an online conversion.

On average there were 160 leads per month where 4% of those turned into court cases making it an average of 6-7 cases per month. The average fees collected by these cases is $8,000 per court case.

💵 $2,100 Monthly Budget

🛒 $8,000 Conversion Value

🎯 7 Conversions/Month

​📈 $56,000 Estimated Return

Car Dealership: Visits Goal

Scenario: An auto dealer wanted to get more people visiting their dealership who were in market for the specific make and models of vehicles they sold. 3 month timeframe.

Results: Our team identified people who live near the dealership and were in market for the make of the vehicles sold. This audience was remarketed to with display and search to influence visits.

The average net revenue off a vehicle sold was $2,400. Roughly 25% of visits resulted in a sale. The estimated return was based off taking 25% of the visits x conversion value.

💵 $1,875 Monthly Budget

🛒 $2,400 Conversion Value

🎯 75 Visits/Month

​📈 $45,000 Estimated Return

Our Data Sources

Our Capabilities

👨‍🔬 We Use a DSP to Facilitate the Process of Buying Ads and a DMP to Engage Third-Party User Data to Strengthen Targeting

🎯 Programmatic Display Ads on 1,000s of Websites

🗺 Highly-Targeted Unique Audience Personas Based on 40+ 3rd-Party Data Aggregators

📺 Can Buy Placements on Streaming TVs, Pre-Roll Videos, Display/Banners, and Social Media Platforms

Choose Bolt For Your Next Programmatic Advertising Project

Highly-Specific Custom Audiences

DMPs (data management platforms) allow us to keep using highly-specific audience targeting in digital marketing post iOS 14.5+.

1/6

Pinpoint Geo-Analytics

We track device coordinates down to which side of the street they're on, allowing us to log campaign performance extremely accurately.

4/6

Appear Everywhere Your Customers Are

DSPs (demand side platforms) allow us to automatically buy ads wherever your target audience spends time.

2/6

We Believe In Our Clients

75% of our business comes from repeat clients. We exclusively partner with clients we believe will grow with us for years to come.

5/6

Call Tracking Included

When phone calls are the objective, we include a complimentary, powerful call-tracking dashboard.

3/6

Affordable Plans For SMBs

Our strategic partnerships allow us to be one of the first agencies to bring programmatic advertising to the SMB-level.

6/6

  • What platforms do you work in? Have you ever heard of _____?
    Our team has extensive experience building websites since 2011. We’ve built sites in WordPress, Wix, Weebly, Shopify, SquareSpace, Webflow, GoDaddy, Duda, BigCommerce, and even self-hosted sites with HTML, CSS, and JS. We’ve used every page builder under the sun, including Elementor, Divi, WP Bakery, Shogun, Page Builder, and more. We can confidently handle any platform you throw at us, and if we can’t, we’ll tell you right away.
  • How long will it take to build my website? Does every site take 4 weeks?
    The short answer is: it depends. Smaller sites can be built in as little as little as one week, and larger sites can sometimes take six to eight with all the materials that need to be gathered and revisions that need to be approved by multiple team members. On average, our sites take four weeks from start to finish with the storyboard meeting, the wireframe, mockup, development, and revision rounds.
  • I just want a site redesign, that can’t be too expensive, right?
    In our experience, most site “redesigns” have actually been more time-consuming than fresh sites because we have to find a creative solution in a tightly-constrained box rather than having full creative control in starting fresh. Most of the time, we end up spending just as much time, if not more, creating a new look for your site that looks like an upgrade on what was already there. For this reason, there is no price difference between redesigned sites and new websites.
  • I saw a guy on Fiverr that said he can do a site for $500. Why are yours more?
    Okay. Most of our clients usually hired someone there on the first go around. Then, when they outgrew that, they might have invested a bit more to work with a local web developer. Most of the time, they get ripped off by both. The cheap Fiverr site is usually a cookiecutter WordPress or Shopify theme where all the person did is change images and rewrite copy. There’s no brand at this stage, just a “website.” The local developer usually makes something a little bit better. They’ll improve the functionality of your site and help you set up your first real sales funnel. Where these designers usually lack though is the design. That’s where our business comes in. If you want a site that looks great AND helps you book more appointments, sell more products, raise more money, etc. then you should work with us. If you’re willing to make an investment in your business’ long-term growth, then we are the right agency for you. A cheap website is like a cheap shirt; after a year or two, you need a new one. We want to build the last website you’ll ever need.
  • How come you don’t offer unlimited revision rounds?
    Because we don’t use a monthly retainer model, it is not financially sensible for us to offer more than two. Many agencies are able to offer unlimited revisions because they charge you $50-200 per month to “maintain” your website. They bank on the fact that whatever revisions you want to make won’t take them too long, and they’ll profit that $200 every month forever. Our websites are built with your bottom line in mind; you’ll only pay a small monthly fee to WordPress, Wix, Shopify, or wherever your site is hosted (you would have to pay that anyways). We only do per diem website work, and what we’ve found is two revision rounds is the perfect amount that catches 99.99% of issues without taking too much time.
  • Can you explain “only pay for what you want?”
    Our websites are built in two stages: design and development. The design stage includes a wireframe and a high-fidelity color mockup, both built in Adobe XD. The development stage is when we take the high-fidelity mockup and develop it into your real website. You pay for the stage 100% upfront and are allowed to walk away at any time if you’d like (although, we haven’t had that happen yet). For example, you could pay for the wireframe and mockup and then go hire someone else if you don’t want us to develop it. If, for some reason, our relationship isn’t as strong as you hoped it would be, you’re free to cancel before the development stage and only pay for what you wanted: the mockup. Essentially, you’re paying to see the next step. If you like the examples on our website and feel satisfied with our team after an intro call, then you can pay for a wireframe and mockup. If you like the mockup you received and want your website to look like that, then you can pay for us to develop it. This model ensures both parties are always satisfied with what they receive. Here's an animation of each stage of the process: wireframe, mockup, and development.
  • What do your websites cost?
    Every project is different and we can’t give out an honest quote without knowing more about what you’re looking for. If you’d like a better answer, click here to book an intro call!

Are you ready to join a rapidly-growing list of success stories?

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