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Work Showcase
ANTIDOTE SUPPLEMENTS
Website Development • Shopify Development • Email Marketing • Packaging Design • Product Photography
Ontario, CA
Client Profile
Antidote Supplements is a start-up nutritional supplement company that helps you defeat the brain fog inhibiting you from your normal life. When caffeine doesn't work, Antidote does.
Client Profile
Overview of Services Provided
Antidote Supplements needed help developing assets for launch. We helped them build a bespoke website for their product line, design packaging, build an email list, and take product photos.
Website Development
Objective: Design a website that aligns with Antidote's branding, encourages sales of it's main product, "Evoke," and educates visitors on the benefits of its nootropic blend. Additionally, we had to build the site with only a PDF of the label at first, since the product was still in development.
Methods:
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Custom-designed Shopify site
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Custom theme development
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Mobile friendly design
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StoryBrand Consultation and Copywriting
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Mockups of products
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E-commerce set-up
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Shopify app set-up
Results:
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One bespoke 6-page website for Antidote Supplements
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Product reviews and bulk discount apps installed and set up
Antidote Supplements - Advanced Website
Custom Shopify Development
Objective: Help Antidote Supplements save over $468 annually on an app like Shogun and give the store a more professional look.
Methods:
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"Magic Button" plug-in installation
Results:
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With our custom plug-in, Antidote Supplements is able to build an unlimited amount of additional, custom pages with no recurring costs.
Antidote Supplements - Custom Shopify Development
Custom Shopify Development
Objective: Help Antidote Supplements save over $468 annually on an app like Shogun and give the store a more professional look.
Methods:
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"Magic Button" plug-in installation
Results:
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With our custom plug-in, Antidote Supplements is able to build an unlimited amount of additional, custom pages with no recurring costs.
Email Marketing
Objective: Design an eye-catching pop-up that encourages visitors to input their email address in exchange for a coupon code.
Methods:
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Mockup lead-gens in Adobe PhotoShop
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Develop approved pop-ups in MailMunch/MailChimp
Results:
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7.76% conversion rate on the pop-up on the left (the average according to a Sumo.com study of over one billion pop-ups is 3.09%)
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Two lead-generation pop-ups
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MailChimp/MailMunch app set up
Antidote Supplements - Email Marketing
Email Marketing
Objective: Design an eye-catching pop-up that encourages visitors to input their email address in exchange for a coupon code.
Methods:
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Mockup lead-gens in Adobe PhotoShop
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Develop approved pop-ups in MailMunch/MailChimp
Results:
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7.76% conversion rate on the pop-up on the left (the average according to a Sumo.com study of over one billion pop-ups is 3.09%)
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Two lead-generation pop-ups
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MailChimp/MailMunch app set up
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Packaging Design
Objective: Increase customer satisfaction by crafting a beautiful unboxing experience for Antidote's customers.
Methods:
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Followed die-lines, color, and print guidelines provided by box manufacturer
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Adobe Illustrator
Results:
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An eye-catching, minimalist design that utilizes the box's white exterior well
Antidote Supplements - Packaging Design
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Product Photography
Objective: Boost Antidote Supplement's online presence on its social media channels and website with striking product photos
Methods:
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On-site photoshoot where Antidote's customers would likely be (in an office environment)
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Pentax K-50
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35mm f/2.4 lens
Results:
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10 product photos for social and web applications
Antidote Supplements - Product Photography
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